Job Satisfaction Of Insurance Agents In Malaysia Commerce Essay

Job Satisfaction Of redress Agents In Malaysia Commerce EssayThis chapter is an introductory chapter. It intend to discuss on background of the study, highlight the problem statement, depict query objectives and questions and explain conditional relation of the study, provide outline of the study and sum up a oddment of this chapter.1.1 Background of the StudyBefore twelvemonth 1997, the damages companies in Malaysia ar operating as a private community complied by the indemnification Act 1963. Yet, followed by the enactment of amends Act 1996 which started into force on 1st January 1997, all the indemnity companies are converted to worldly concern company which licensed by the Minis probe of Finance under the Companies Act 1965 (Bank Negara Malaysia BNM, 2005). The growth of the restitution pains is closely related to the domestic economy of Malaysia.Based on the financial performance, the revenue of damages industry in Malaysia is increasing gradually year by year. I t had shown that an increase of RM 1,110,806 or 7.87% in the income of damages industry in Malaysia in year 2010 as compared to year 2009. Income of RM 14,114,618 and RM 15,225,424 are preserve respectively for year 2009 and 2010 (Malaysia restitution policy Institute, 2010). Meanwhile, the number of registered agents is also growing up year by year. There was a growth from 116,008 agents in year 2009 to 122,399 agents in year 2010, which was change magnitude by 6,391 agents (BNM, 2010).Motivation is the part of allegiance and results in the achievement of the organizational objectives at the appropriate way. Job merriment of employees can motivate by different motivation factors (Balachandar, Panchanatham and Subramanian, 2010). agree to Tripathi (2001) salutary-nigh of the companies usually motivate their employees by offer economic reward, recognition, promotion, antic security, prep and authority.When consumers want to buying indemnification, they allow for not op erately contact an damages company. There are more than rely on the insurance agents place to solicit and sell insurance policies or product to the general public. No doubt, the revenue of insurance industry is very much depending on the gross sales gained by the insurance agents. Hence, motivation plays a great role to set ahead insurance agents to plough professionally in delivering their services to customers. Insurance agents will adjoin with their hypothesise when companies apply the motivation factors correctly on them. Insurance companies motivate their insurance agents by giving rewards such as scanty bonus or company trip to satisfy their effort in making sales to the insurance company.1.3 Problem StatementNowadays, more and more people want to become insurance agents, which led to the increased challenges between their competitors. The statistical report of Bank Negara Malaysia say that the number of registered insurance agents had increased 5.51% from 2009 to 2 010 (BNM, 2010). Normally, insurance agents do not have any basic fee but their pay is based on commission pay. Insurance agents try to retain and increase their target productivity in order to satisfy their personal credit lines, save their troubles and increase their well-being because the wages of insurance agent depends on a commission basis (Christopher, 2007). According to Bakos (2008) insurance agents retain in the company is highly work ond by commission as remuneration. If the commission to the insurance agents is low, it will de-motivate them and leads to resignation.Past studies showed that motivation and job triumph have direct kindred to act upon employee retention and performance among various types of organization (Goleman, 1998). According to Cravens, Ingram, LaForge and Young (2010) giving a right tool of training and learning can motivate insurance agents more successful at exchange life insurance products. Training and training can improve the job skills and knowledge of insurance agents at each level. Therefore, employees should be given more opportunities for advancement to motivate them in order to enhance their job rapture level (Feinstein, 2000). Besides, Tripathi (2001) stated that employees can be motivated by job security, recognition, promotion and training to enhance job cheer.There are some(prenominal) past researchers Hassan (2010), Salleh, Dzulkifli, Abdullah and Ariffin (2011), Golshan, Kaswuri, Aghashahi, Amin and Ismail (2011) studies on the relationship between motivation factors and job satisfaction among nurses, state Government employees and Gen-Y administrative and diplomatic officers in Malaysia but wishing of studies on insurance agents in Malaysia. The objective of this research is to investigate the relationship between motivation factors and job satisfaction among insurance agents in Malaysia.1.4 inquiry Questions and Objectives1.4.1 common ObjectiveThe main objective of this research is to identify and construe the motivation factors that influence job satisfaction of insurance agents in Malaysia.1.4.2 General QuestionWhat are the motivation factors that influence job satisfaction of insurance agents in Malaysia?1.4.3 Specific ObjectivesTo investigate whether commission pay influence insurance agents job satisfaction in Malaysia.To investigate whether job security influence insurance agents job satisfaction in Malaysia.To investigate whether opportunities for advancement and development influence insurance agents job satisfaction in Malaysia.To investigate whether work itself influence insurance agents job satisfaction in Malaysia.1.4.4 Research Questions result commission pay influence insurance agents job satisfaction in Malaysia?Will job security influence insurance agents job satisfaction in Malaysia?Will opportunities for advancement and development influence insurance agents job satisfaction in Malaysia?Will work itself influence insurance agents job satisfaction in Mal aysia?1.5 Significance of the StudyThis research is tending to add together to the individual and companies. Through our research, the insurance companies will know the importance of the insurance agents job satisfaction and knowing the level of job satisfaction of insurance agents. Meanwhile, individual can also gain a better sagacity on motivation factors that can lead them to job satisfaction.The second school of this research is to narrow the gap with regards to understanding job satisfaction of insurance agents by studying the motivation factors that influence insurance agents job satisfaction. Insurance companies will get to know more about the motivation factors that influence the insurance agents job satisfaction by offer some rewards ashes to satisfy insurance agents. This enables them to build long-term profitability and retain persisting growth in their businesses to gain competitive advantages in the insurance industry.This research will also expose a new knowledge to the public who has interest on the job of an insurance agent. It assists the public on raising knowledge and awareness of motivation factors that influence the job satisfaction of the insurance agents.1.6 Outline of the StudyChapter two shows the related literature review that provides the intro for developing the theoretical framework to proceed with further investigation and hypotheses testing.Chapter tercet presents the research methodology used to test the research questions. It includes research design, population, take in and sampling procedures, data collection method, variables and measurement, and data analysis techniques.Chapter four is the definition of the data analysis. It presents the overall result and determinations from the data collection. Statistical Package for fond Science (SPSS) is used to generate results in this research.Chapter five is summaries the research finding and also discusses the major finding. Besides, it also discusses the limitation of the study as well as provides the recommendation for future researchers.1.7 ConclusionThis chapter is about the overview of this study stated on the above. This study aims to determine the motivation factors affecting toward insurance agents job satisfaction so as to contribute for insurance companies and the public. In the pursual chapter two, it will provide the literature review of this study.